<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>GerardMcLean.com &#187; retail</title>
	<atom:link href="http://gerardmclean.com/tag/retail/feed" rel="self" type="application/rss+xml" />
	<link>http://gerardmclean.com</link>
	<description>Random obvious opinions that are entirely my own. I hope you disagree with every one of them.</description>
	<lastBuildDate>Wed, 02 May 2012 13:15:12 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	
		<item>
		<title>The next social media trend</title>
		<link>http://gerardmclean.com/the-next-social-media-trend.html</link>
		<comments>http://gerardmclean.com/the-next-social-media-trend.html#comments</comments>
		<pubDate>Tue, 25 Oct 2011 14:59:28 +0000</pubDate>
		<dc:creator>Gerard McLean</dc:creator>
				<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[Aliza Licht]]></category>
		<category><![CDATA[dkny]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[persona]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[social media trends]]></category>

		<guid isPermaLink="false">http://gerardmclean.com/?p=1781</guid>
		<description><![CDATA[I ran across this video by @dkny today where the Social Media Manager Aliza Licht, SVP of Global Communications for DKNY, plays the witty &#8220;DKNY PR Girl&#8221; persona. She posted it on her tumblr. I embedded it below. With a &#8230; <a href="http://gerardmclean.com/the-next-social-media-trend.html">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://gerardmclean.com/the-next-social-media-trend.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is social media for retail the chicken or the egg?</title>
		<link>http://gerardmclean.com/is-social-media-for-retail-the-chicken-or-the-egg.html</link>
		<comments>http://gerardmclean.com/is-social-media-for-retail-the-chicken-or-the-egg.html#comments</comments>
		<pubDate>Thu, 03 Mar 2011 11:44:22 +0000</pubDate>
		<dc:creator>Gerard McLean</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[at retail]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[SoMe]]></category>

		<guid isPermaLink="false">http://gerardmclean.com/?p=1601</guid>
		<description><![CDATA[I was running through some stuff with a colleague on how retail is being shaped dramatically by social media. I threw out a few ways at-retail is changing on smart phones and how POP should be keeping up with the &#8230; <a href="http://gerardmclean.com/is-social-media-for-retail-the-chicken-or-the-egg.html">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://gerardmclean.com/is-social-media-for-retail-the-chicken-or-the-egg.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Planning doesn&#8217;t matter if you can&#8217;t execute at retail</title>
		<link>http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html</link>
		<comments>http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html#comments</comments>
		<pubDate>Mon, 05 Jan 2009 01:41:01 +0000</pubDate>
		<dc:creator>Gerard McLean</dc:creator>
				<category><![CDATA[Brand Awareness]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[at retail]]></category>
		<category><![CDATA[at shelf]]></category>
		<category><![CDATA[ketchup]]></category>
		<category><![CDATA[Meijer]]></category>
		<category><![CDATA[merchandising]]></category>
		<category><![CDATA[NARMS]]></category>
		<category><![CDATA[narms.com]]></category>
		<category><![CDATA[retail]]></category>

		<guid isPermaLink="false">http://gerardmclean.com/?p=228</guid>
		<description><![CDATA[I had to run into a Meijer&#8217;s store on a Sunday evening to pick up a few things when the shelf displaying the store-brand ketchup caught my eye. Something wasn&#8217;t quite right and I did a double take. Sure enough, &#8230; <a href="http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Hey people</title>
		<link>http://gerardmclean.com/hello-world.html</link>
		<comments>http://gerardmclean.com/hello-world.html#comments</comments>
		<pubDate>Sat, 11 Oct 2008 16:07:50 +0000</pubDate>
		<dc:creator>Gerard McLean</dc:creator>
				<category><![CDATA[Stuff]]></category>
		<category><![CDATA[coffee]]></category>
		<category><![CDATA[gerard mclean]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[rivershark]]></category>
		<category><![CDATA[soccer]]></category>

		<guid isPermaLink="false">http://gerard.temp2.rivershark.com/?p=1</guid>
		<description><![CDATA[Hey, setting up gerardmclean.com on WordPress. Seems like the easiest thing to do. If you care what I think or are just curious about who Gerard McLean is, poke around.]]></description>
		<wfw:commentRss>http://gerardmclean.com/hello-world.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

