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	<title>GerardMcLean.com &#187; merchandising</title>
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	<link>http://gerardmclean.com</link>
	<description>Random obvious opinions that are entirely my own. I hope you disagree with every one of them.</description>
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		<title>Planning doesn&#8217;t matter if you can&#8217;t execute at retail</title>
		<link>http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html</link>
		<comments>http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html#comments</comments>
		<pubDate>Mon, 05 Jan 2009 01:41:01 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Brand Awareness]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[at retail]]></category>
		<category><![CDATA[at shelf]]></category>
		<category><![CDATA[ketchup]]></category>
		<category><![CDATA[Meijer]]></category>
		<category><![CDATA[merchandising]]></category>
		<category><![CDATA[NARMS]]></category>
		<category><![CDATA[narms.com]]></category>
		<category><![CDATA[retail]]></category>

		<guid isPermaLink="false">http://gerardmclean.com/?p=228</guid>
		<description><![CDATA[I had to run into a Meijer&#8217;s store on a Sunday evening to pick up a few things when the shelf displaying the store-brand ketchup caught my eye. Something wasn&#8217;t quite right and I did a double take. Sure enough, all the bottles were stacked on the shelves upside-down. From the viewpoint of an over-worked [...]]]></description>
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		<title>Think local. Think sidewalk local.</title>
		<link>http://gerardmclean.com/think-local-think-sidewalk-local.html</link>
		<comments>http://gerardmclean.com/think-local-think-sidewalk-local.html#comments</comments>
		<pubDate>Thu, 18 Dec 2008 17:52:32 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Stuff]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[alltop]]></category>
		<category><![CDATA[at retail]]></category>
		<category><![CDATA[JobBank]]></category>
		<category><![CDATA[Jobs]]></category>
		<category><![CDATA[merchandising]]></category>
		<category><![CDATA[NARMS]]></category>
		<category><![CDATA[Trade Associations]]></category>

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		<description><![CDATA[Imagine for a moment I am standing outside of a Target store in Trotwood, Ohio on a Wednesday morning and I have all these merchandising skills, an iPhone, a NARMS Recruiter Profile and the new app called JobCompass. Now, imagine on the other end of this project is a stress-out recruiter trying to find someone [...]]]></description>
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