Random obvious opinions that are entirely my own. I hope you disagree with every one of them.

NWA keeps writing and making it worse

Tuesday, August 25th, 2009 Posted in Brand Awareness, Business, Culture, Social Media, Stuff | 1 Comment »

A couple weeks ago, I posted this up about an experience with Northwest Airlines. My daughter wrote one last letter and let them know her response was a blog post ... Read more..

When anger turns into creativity

Thursday, July 9th, 2009 Posted in Brand Awareness, Culture, Social Media | 2 Comments »

This was published originally on TourneyCentral.com. Watch the video above. It was written and produced by Dave Carroll after an unpleasant experience with United Airlines. As of this writing, the video ... Read more..

How the US Postal Service blows its brand every December

Sunday, December 14th, 2008 Posted in Brand Awareness | No Comments »

[caption id="attachment_669" align="alignleft" width="250" caption="USPS Santa Letter Box at Englewood OH 45322"][/caption] Every December, Santa hands the US Postal Service a shiny new opportunity to rebrand itself as a lovable, ... Read more..


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