<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>GerardMcLean.com &#187; at retail</title>
	<atom:link href="http://gerardmclean.com/tag/at-retail/feed" rel="self" type="application/rss+xml" />
	<link>http://gerardmclean.com</link>
	<description>Random obvious opinions that are entirely my own. I hope you disagree with every one of them.</description>
	<lastBuildDate>Tue, 27 Jul 2010 19:35:17 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	
		<item>
		<title>Old Spice drops the ball ten yards from the endzone</title>
		<link>http://gerardmclean.com/old-spice-drops-the-ball-ten-yards-from-the-endzone.html</link>
		<comments>http://gerardmclean.com/old-spice-drops-the-ball-ten-yards-from-the-endzone.html#comments</comments>
		<pubDate>Fri, 16 Jul 2010 19:38:25 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Brand Awareness]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[at retail]]></category>
		<category><![CDATA[Old Spice]]></category>
		<category><![CDATA[oldspice]]></category>
		<category><![CDATA[retail marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://gerardmclean.com/?p=1348</guid>
		<description><![CDATA[I was wheeling my cart through the shampoo and body wash aisle of my local Kroger when I was stopped dead in my tracks by a familiar voice. He said: Look at my body wash, now look in your cart, now look at my body wash and take a bottle and place it in your [...]]]></description>
		<wfw:commentRss>http://gerardmclean.com/old-spice-drops-the-ball-ten-yards-from-the-endzone.html/feed</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Planning doesn&#8217;t matter if you can&#8217;t execute at retail</title>
		<link>http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html</link>
		<comments>http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html#comments</comments>
		<pubDate>Mon, 05 Jan 2009 01:41:01 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Brand Awareness]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[at retail]]></category>
		<category><![CDATA[at shelf]]></category>
		<category><![CDATA[ketchup]]></category>
		<category><![CDATA[Meijer]]></category>
		<category><![CDATA[merchandising]]></category>
		<category><![CDATA[NARMS]]></category>
		<category><![CDATA[narms.com]]></category>
		<category><![CDATA[retail]]></category>

		<guid isPermaLink="false">http://gerardmclean.com/?p=228</guid>
		<description><![CDATA[I had to run into a Meijer&#8217;s store on a Sunday evening to pick up a few things when the shelf displaying the store-brand ketchup caught my eye. Something wasn&#8217;t quite right and I did a double take. Sure enough, all the bottles were stacked on the shelves upside-down. From the viewpoint of an over-worked [...]]]></description>
		<wfw:commentRss>http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Think local. Think sidewalk local.</title>
		<link>http://gerardmclean.com/think-local-think-sidewalk-local.html</link>
		<comments>http://gerardmclean.com/think-local-think-sidewalk-local.html#comments</comments>
		<pubDate>Thu, 18 Dec 2008 17:52:32 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Stuff]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[alltop]]></category>
		<category><![CDATA[at retail]]></category>
		<category><![CDATA[JobBank]]></category>
		<category><![CDATA[Jobs]]></category>
		<category><![CDATA[merchandising]]></category>
		<category><![CDATA[NARMS]]></category>
		<category><![CDATA[Trade Associations]]></category>

		<guid isPermaLink="false">http://gerardmclean.com/?p=88</guid>
		<description><![CDATA[Imagine for a moment I am standing outside of a Target store in Trotwood, Ohio on a Wednesday morning and I have all these merchandising skills, an iPhone, a NARMS Recruiter Profile and the new app called JobCompass. Now, imagine on the other end of this project is a stress-out recruiter trying to find someone [...]]]></description>
		<wfw:commentRss>http://gerardmclean.com/think-local-think-sidewalk-local.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>
