Comments on: Planning doesn’t matter if you can’t execute at retail http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html Random obvious opinions that are entirely my own. I hope you disagree with every one of them. Wed, 21 Jul 2010 14:46:32 +0000 hourly 1 By: Measuring Your Brand's Strategy | Brand Experience 360 http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html/comment-page-1#comment-23 Measuring Your Brand's Strategy | Brand Experience 360 Tue, 20 Jan 2009 16:28:32 +0000 http://gerardmclean.com/?p=228#comment-23 [...] Gerard Mclean made an excellent point of failure to consistent execution of a brand at the retail level. In his post he noted how failure of stocking a ketchup bottle correctly devalued the brand. [...] [...] Gerard Mclean made an excellent point of failure to consistent execution of a brand at the retail level. In his post he noted how failure of stocking a ketchup bottle correctly devalued the brand. [...]

]]> By: Planning doesn’t matter if you can’t execute at retail | NARMS http://gerardmclean.com/planning-doesnt-matter-if-you-cant-execute-at-retail.html/comment-page-1#comment-11 Planning doesn’t matter if you can’t execute at retail | NARMS Mon, 05 Jan 2009 15:44:47 +0000 http://gerardmclean.com/?p=228#comment-11 [...] Read the rest at GerardMcLean.com [...] [...] Read the rest at GerardMcLean.com [...]

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