Listening is also an important part of using Twitter
Jacqui Cheng wrote a blog post in which she posits:
Twitter may be gaining new users at the speed of light, but more than half of those users aren’t actively participating in the service. With no tweets, no followers, and no one to follow, do those users even count?
Some brands/companies don’t tweet and don’t follow, but they are probably searching, compiling and engaging behind the scenes.
The best twitterstorm is one that doesn’t gather enough clout to bring you to have to act in a public way. We will probably never see the number of mesocyclones that never become tornados because a brand was listening.
You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.
June 11th, 2009 at 12:41 pm
Listening is also an important part of using Twitter. http://bit.ly/UIy5Z
This comment was originally posted on Twitter