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Category Archives: Personal Branding
The next social media trend
I ran across this video by @dkny today where the Social Media Manager Aliza Licht, SVP of Global Communications for DKNY, plays the witty “DKNY PR Girl” persona. She posted it on her tumblr. I embedded it below. With a … Continue reading
Posted in Personal Branding, Social Media, Stuff
Tagged Aliza Licht, dkny, fashion, persona, retail, social media trends
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Who does that?
“Who does that,” he asked? But that was not his real question. The answer to that question was simply Google for someone. I was talking with an associate about an animated instructional video I had found that illustrated how to … Continue reading
Posted in Brand Awareness, Business, Personal Branding, Stuff
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I named mine Gerard
I get a kick when pop culture recognizes the name “Gerard” because it happens so infrequently. Maybe it has something to do with the popularity of Gerard Butler. From the few to choose from though, Raymond’s cousin Gerard remains my … Continue reading
Posted in Culture, Personal Branding, Personal Thoughts, Stuff
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Why I will always return your call first
Accounting forwarded me this notecard that one of our soccer tournament customers sent with his invoice payment. It was in a notecard envelope with the address hand-written on the face. Wow! Most people gripe about having to pay a bill, … Continue reading
Posted in Brand Awareness, Business, Culture, Personal Branding, Stuff
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Who am I anyway? Am I my résumé?
I was speaking on a panel at a local Social Media Club meeting yesterday and a question about “how much should we disclose on line” came up. The person asking was interested in where the line is between being yourself … Continue reading
Posted in Brand Awareness, Business, Culture, Personal Branding, Social Media, Stuff
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