Author Archives: Gerard McLean

About Gerard McLean

Hello. This will almost always be a boring space. You can best learn about who I am by reading my blog posts more in depth. If you have a more burning desire to know more about me, you should first see a doctor. Or at least read my story. It will tell you all you need to know to make wild assumptions of me that are probably not true.

Why I will always return your call first

Posted on February 4, 2011 by Gerard McLean

Accounting forwarded me this notecard that one of our soccer tournament customers sent with his invoice payment. It was in a notecard envelope with the address hand-written on the face. Wow! Most people gripe about having to pay a bill, … Continue reading →

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What scares business people about social media

Posted on January 31, 2011 by Gerard McLean

This does. I don’t doubt each one of these folks is an expert at implementing a social media plan for business and the service they are offering is spot on, but as a typical small business owner, the presentation in … Continue reading →

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I know how and why Facebook will die

Posted on January 12, 2011 by Gerard McLean

I’m not alone in predicting the death of Facebook. Everything dies, so that part is easy. Today, I’ve been given a glimpse as to how. I needed to look up the URL of a blog a colleague writes and didn’t … Continue reading →

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Welcome to a place where nobody knows your name

Posted on January 6, 2011 by Gerard McLean

“M-C-L-E-A-N,” I spelled it out slowly for the third time as she hunted and pecked at the keyboard. She was having trouble with the vowels. Many people do. I don’t know why. “I don’t see you have been here ever,” … Continue reading →

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Don’t forget to sell the ham

Posted on December 22, 2010 by Gerard McLean

Listen to the automated attendant you get when you call a Honey Baked Ham store. I may be just a consumer and not a marketing genius, but I’m thinking Option #1 should be: “If you’d like to buy a damn … Continue reading →

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