Author Archives: Gerard McLean
Cutting into the muscle
This is what happens when newspapers start cutting into the graphic design muscle just to save a buck on a spreadsheet. Crap-efruit — or something much more sinister — happens. Kinda makes you see your page layout artist in a … Continue reading
One degree to the moon
I realize that what is really, really basic stuff to you, me and her is actually quite a complex set of skills as she struggled to explain it all in one video, probably realizing halfway through she hit bit into … Continue reading
Where the hell are you?
I read a blog post from someone who lives near Boston. He was announcing a partnership with a publishing company doing some exciting things with hybrid digital and traditional publishing. Wicked cool, I thought, so I hopped on over to … Continue reading
Journalism 2.0
Like most of America yesterday, I was glued to my television, eagerly awaiting the ruling from the Supreme Court on the Patient Protection and Affordable Care Act. While I had some personal interest in the outcome, discussing the pros and … Continue reading
Hourly rates
At some point in a conversation with a prospect client, the question gets asked; “What is your hourly rate?” “We don’t have an hourly rate. If you want to pay an hourly rate, you should think about hiring an employee.” … Continue reading
