Monthly Archives: January 2009

What do you owe your customers

Posted on January 31, 2009 by Gerard McLean

Imagine I was a butcher. A man walks in off the street and demands that I perform open-heart surgery on him. I try to explain that I don’t do that kind of work, but since he sees me work with a knife, I have a big mallet I can knock him out with and I can thread up a beef roast, I should be able to do it no problem. Continue reading →

Posted in Culture, Stuff | 2 Comments

Four stages of a on-line service company

Posted on January 26, 2009 by Gerard McLean

I was reading and commenting on a post by Scoble in which he rails on Facebook for bumping Joel Comm due to him having too many friends, fans, etc. which probably just amounted to a whole bunch of traffic out … Continue reading →

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Annoying little kids at the New York Times

Posted on January 23, 2009 by Gerard McLean

Today, the New York Times is “the annoying kid at the magic show shouting, ‘I know how you did that trick!’” Why did you have to spoil the illusion? Did we really need to know this? Why couldn’t you just … Continue reading →

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Businesses that look small are huge, as long as they stick to the knitting

Posted on January 22, 2009 by Gerard McLean

  Television adds ten pounds. It also add a few hundred square feet to a restaurant if featured on the Food Network or the Travel Channel. Case in point.   Last weekend, we were in St. Louis for the NSCAA. … Continue reading →

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Write me a blog post and then we’ll talk

Posted on January 19, 2009 by Gerard McLean

I just came back from a trade show for the soccer industry. Since we provide a soccer tournament management system to teams and tournaments with our TourneyCentral product, all the soccer publications will come up to me and try to … Continue reading →

Posted in Brand Awareness, soccer, Social Media, Stuff | Tagged , , , , , , , , , | 2 Comments