GerardMcLean.com

Archive for December, 2008

Another way to think about social media ROI

Tuesday, December 30th, 2008 Posted in Social Media, Stuff, Technology | 1 Comment »

  [caption id="attachment_200" align="alignleft" width="150" caption="Alexander Graham Bell probably got impatient with business owners asking for an ROI on his telephone invention"][/caption] When was the last time you asked the phone company ... Read more..

The cost of the “inner circle of experts”

Tuesday, December 30th, 2008 Posted in soccer | No Comments »

Originally published at: TourneyCentral.com The lifeblood of a successful soccer tournament is the army of volunteers who run the concession stand, sell the sponsorship ads, stand duty as field marshals, sell ... Read more..

The ROI of “social networking”

Tuesday, December 23rd, 2008 Posted in Brand Awareness, Social Media, Stuff, Technology, soccer | No Comments »

[caption id="attachment_794" align="alignleft" width="250" caption="Soccer photo from the Mead Cup Soccer Tournament in Dayton, Ohio"][/caption]I received a panic email from a graphic designer at a local city magazine yesterday who ... Read more..

Three things to help your Web site update process flow

Saturday, December 20th, 2008 Posted in Brand Awareness | 1 Comment »

Your Web site manager is a busy person and doesn't have the time or patience to have a long back and forth with your Web site changes. Here are THREE ... Read more..

Think local. Think sidewalk local.

Thursday, December 18th, 2008 Posted in Stuff, Technology | 1 Comment »

[caption id="attachment_89" align="alignleft" width="200" caption="iPhone App JobCompass"][/caption]Imagine for a moment I am standing outside of a Target store in Trotwood, Ohio on a Wednesday morning and I have all these ... Read more..

Congress getting ripped off by relatives

Thursday, December 18th, 2008 Posted in Stuff | No Comments »

[caption id="" align="alignleft" width="262" caption="AP Photo: House Ways and Means Chairman Charles Rangel is currently facing four investigations by the House ethics panel for possible misuse of his office."][/caption]According to ... Read more..

I am so proud to live Dayton, Ohio

Thursday, December 18th, 2008 Posted in Stuff | No Comments »

In a Huffington Post article today, Steven Shehori wrote a satirical piece, claiming that 37% of Americans could not locate America on a map of the United States of America. ... Read more..

I hate AT&T Wireless

Thursday, December 18th, 2008 Posted in Brand Awareness, Technology | No Comments »

I hate AT&T Wireless. I hate them with all the rage and visceral hatred reserved for really crappy bosses and ungrateful relatives. Here's why. I have an iPhone. The only way ... Read more..

Another example of obtuse marketing

Thursday, December 18th, 2008 Posted in Brand Awareness, Stuff | No Comments »

[caption id="attachment_707" align="alignleft" width="265" caption="Really cool speakers I didn\'t buy."][/caption]I was in a Sam's Club this afternoon, cruised through the electronics and noticed this really cool speaker set by HMDX ... Read more..

Not entirely an accurate analogy on Net neutrality

Tuesday, December 16th, 2008 Posted in Technology | 1 Comment »

Found this analogy about Net neutrality and depite its convincing face, it is not entirely accurate. Say there was no deal cooked up between Telus and the big pizza chain and ... Read more..